How do the big guys do it?
Is the internet a bit like the wild west? Some say it is and after the gold rush of the late nineties, the big corporate players tried to sow up the lucrative and growing internet marketplace by investing millions into technology, so squeezing out the little guy, a bit like the rail-road companies did in America.
Times have changed though - and now the technology is available to anyone with a modest budget and access to the know-how to use it.
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