Google Optimisation

Getting it right
“The projects delivered real business benefits”
T Arthur, North West
Google Optimisation is so much more than Google.
What’s the point of getting top of Google when visitors come and don’t get converted. Worse still is that they come, but go away with the wrong impressions. Or they start the buying experience but drop out because its just too confusing,
For us optimisation is the complete experience…
Building in Google Optimization naturally, effortlessly
If you have the chance to re-design then fantastic, we can design in success, design in search engine optimisation so it can be natural, effortless (see eArchitecture)
If you have an an existing site and cannot afford a re-design then we have some pragmatic, powerful fixes that can be applied straight away.
Finding your site
Again its all about eArchitecture and designing in success.
Designing your site so that it fits naturally with social networks, youtube, digital PR so it gets seen and in the right places and so it gets linked into your customers world.
And there is proactive e-marketing where you send permission based emails & newsletters, participate in forums and social networks and harness the power of the web to spread your messages. But please be clear that there are rules and etiquettes for these channels. Get them wrong and your company runs the risk of being “flamed” or outlawed - labelled as the “man”.
The good news is though if you’re good and you be yourself then its a great way to reach potential clients. We can show you how.
Google is not the be all and end all
Often we get called in to take a company to the top of Google and we can do that. But actually, we often discover that’s the last place the site needs to be right now. Google may not have the right customers or getting them may be too expensive (there are at least 20 other search engines and other channels that may be more suitable for your customer base).
Or the site may not be ready.
Depending on your time and budget we will recommend either some fast first aid or implement the full works.
During our first meeting we can map out a direction and costs of both approaches.